What Sets Us Apart
Next-Level Customer Engagement. Personalized for Impact.
Braze is a unified platform empowering brands through personalized, AI-enhanced, real-time customer interactions across multiple channels. Goodness amplifies these capabilities by integrating creative vision and advanced technical solutions.
Our Growing Commitment to Braze
Since becoming a partner in late 2024, over 50% of Goodness’s team have been certified on Braze’s platform.
Our Strategy: Scalable, Customized Systems
Our adaptable framework evolves alongside brand goals and data maturity, focusing on Braze integrations, real-time triggers, and personalized communications to maximize conversion and retention.
3 Key Tenets of Our Braze Strategy
- Precision Personalization Custom triggers (e.g., purchase recency, session behaviors) tailored to users' real-time context.
- System-Level Flexibility Extending Braze’s capabilities through external integrations (GTM, Segment, APIs) for advanced targeting and personalization.
- End-to-End Lifecycle Focus Customer journeys meticulously designed from onboarding through long-term loyalty.
Proof In Performance
Amplification With Braze
Goodness doesn't just implement Braze—we amplify its full potential, driving client satisfaction, deeper loyalty, and sustained growth.
Areas We're Enhancing
- Real-time, session-based personalization.
- Extended lifecycle communications post-purchase.
- Smarter segmentation and data validation for higher ROI.
- Scalable campaign strategies across multiple verticals with Braze central.